How To Get Traffic From Google After Penguin Update

How to Get Traffic from Google After the Penguin Update

Should you depend on Google for traffic after the Penguin Update? If this question has to be answered in Yes or No, then the unequivocal reply would be a resounding yes. Google can still get you handsome amount of traffic and remains the biggest source of traffic owing to its wide user base. The ... [Continue Reading]

PPC Campaign

Why Is PPC Campaign Used by Business Marketers?

Pay per click (PPC) is a prominent way to market your product. According to statistics, more than 75% of the traffic is from search engine optimization but only 25% of the traffic is from the PPC campaign. Now you may think it is not worth spending money on PPC campaigns since it yields very less ... [Continue Reading]

Noob Guide To Internet Marketing

Noob Guide to Online Marketing (Infographic)

The world is driven by two major elements, technology and internet! Internet has become everything. Having a strong web presence influences the success of the businesses, and for that, online marketing is a necessity. In a broader sense, online marketing techniques are divided into the following ... [Continue Reading]

web design trends

Top 10 Web Design Trends for 2014

Web Design is one of the significant aspects for any business or individual who wants to build up their online presence. Like other things, web design trends too change from year to year. In order to keep up with today's requirements, one must understand the current demands of the web design ... [Continue Reading]

brand advocate

How to Build Brand Advocates via Social Media

In this article, I would like to discuss with you about what steps you should take in order to build brand advocates. But before that, I would like to let you know what is brand advocate, why it is important to have them and how social media plays a crucial role in building brand advocates. What Is ... [Continue Reading]

E-Commerce-Site

How to Improve e-Commerce Website Search Engine Rankings

Websites having low search rankings in search results never get high traffic and sales. To improve the search engine rankings, you must optimize the SEO of your website. There is a common misconception that e-commerce sites are hard to optimize for search engines. But it is not true; e-commerce ... [Continue Reading]

Change Your Website's Host without Affecting Your Rankings

How to Change Your Website’s Host Without Affecting Your Rankings?

Changing your web host is something you may have to consider at any point of time. As already discussed in some of the articles, web hosting and physical location of servers can affect the SEO rankings of the site. Though transferring to new web host isn't really dangerous like changing the domain ... [Continue Reading]

social-media-monitoring-tools

10 Free Social Media Monitoring Tools

Social media monitoring refers to analyzing the data about your company on various social media platforms, which means what your customers are saying about your company, identifying influencers, competitive analysis, etc. Monitoring your social media accounts help you identify quality control or ... [Continue Reading]

smm plan

9 Questions to Ask While Creating a Social Media Marketing Plan for Your Business

Creating a goal-oriented social-media strategy is important to promote your business. But with dozens of social networks, it is difficult to imagine a manageable strategy that covers all the bases. So, it is important to develop a strategic social media marketing plan to stay on-task and ... [Continue Reading]

Meme

The Marketing Power of Meme in Social Media

What is a meme? It is a cultural symbol or social idea that is compelling and shared. It can be something as simple as an intentional misspelling, a hashtag, a picture, a symbol or a link to a video. Nowadays, more and more companies and brands are benefited by using memes; they create a buzz ... [Continue Reading]